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The Partnership

Great futures start at Boys & Girls Clubs of Middle Tennessee! The General is excited to partner with BGCMT, and our ambassador Bobby Bones, to contribute to the Clubs' mission of enabling all youth to reach their full potential. Through this partnership, we have extended our reach to the communities we serve by inspiring and encouraging youth on their Road to Success.
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With the Road to Success program, The General hopes to inspire the kids at Boys & Girls Clubs to achieve their dreams, and also give them tools to help achieve them.


Elicia Azali

CAO at The General

The Story

Three events, thirty volunteers from The General, and nine special kids from Boys & Girls Clubs made for an inspirational story for both the kids and everyone involved.

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Day of fun with The General

Volunteers from The General hosted an inspirational day of fun to celebrate kids at Cleveland Park Boys & Girls Club in Nashville, TN.

Duration 1:46

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1:1 Sessions with Bobby Bones

Bobby Bones joined us in our mission to help nine special kids on their Road to Success by offering resources and mentorship in 1-on-1 sessions.

Duration 3:05

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Vision board & goal setting workshop

With the help of Bridgette The GoCoach, we expanded the possibilities for the nine kids by setting goals in an interactive vision board workshop.

Duration 2:28

The Impact

Through moving journal entries, Boys & Girls Clubs of Middle Tennessee selected nine kids with bright futures who received 1-on-1 sessions with our brand ambassador, Bobby Bones. We provided tools and resources specific to their goals, along with mentorship opportunities to help them on their Road to Success.