{"id":2384,"date":"2021-04-07T22:05:52","date_gmt":"2021-04-08T03:05:52","guid":{"rendered":"https:\/\/going-places.thegeneral.com\/shaq-bleacher-report-and-the-general-insurance\/"},"modified":"2025-08-27T10:05:21","modified_gmt":"2025-08-27T15:05:21","slug":"shaq-bleacher-report-and-the-general-insurance","status":"publish","type":"post","link":"https:\/\/www.thegeneral.com\/going-places\/blog\/community-impact\/shaq-bleacher-report-and-the-general-insurance\/","title":{"rendered":"Shaq Gives Back – And So Does The General!"},"content":{"rendered":"\n

The General Insurance and Shaquille O\u2019Neal Champion Businesses in Need in New Bleacher Report Video Series \u201cShaq Gives Back\u201d<\/strong><\/h2>\n\n\n\n

We’re once again teaming up with Shaquille O’Neal<\/a>, loyal customer & The General Insurance brand ambassador, and this time, we’ve added Bleacher Report<\/a> to the mix! In Shaq Gives Back<\/em>, debuting Tuesday, April 13 on Bleacher Report, Shaq will help us surprise everyday people with a break from the financial challenges they’ve been facing.<\/p>\n\n\n\n

In each episode, we’ll join Shaquille in visiting a different Atlanta-based organization – a restaurant<\/a>, a record store, and a non-profit meal delivery service – to get to know each company and learn about how their owners, staff, and communities have banded together during the COVID-19 pandemic.<\/p>\n\n\n\n

\n

\u201cGiving back is something I have always been passionate about. I\u2019m proud to have teamed up with my friends at The General \u2013 they were there for me when I needed them and this is a great example of how they are there for people when they need it most!\u201d – Shaquille O’Neal<\/p>\n\n\n\n


The series is both entertaining and inspirational, sharing stories of sacrifice and selflessness, and spotlighting how each business has overcome various hardships during a challenging year. In support and appreciation of those sacrifices, Shaq joins us in a demonstration of our commitment to our customers as we reward each business with a well-deserved, significant emotional and financial break!<\/p>\n<\/blockquote>\n\n\n\n

\n

\u201cWe put our customers first in everything that we do. Partnering with Shaquille and Bleacher Report in this amazing opportunity to support local businesses is an extension of that philosophy.\u201d – Elicia Azali, Chief Revenue Officer for The General.<\/p>\n<\/blockquote>\n\n\n\n

\"\"<\/figure>\n\n\n\n


Turner Sports\u2019 Bleacher Report will debut the first episode of Shaq Gives Back<\/em> on Tuesday, April 13 across Bleacher Report\u2019s social channels. Additionally, there will be promotion on House of Highlights\u2019 popular Instagram<\/a> channel and the Bleacher Report app.  The series will also live on The General\u2019s Instagram<\/a>, Facebook<\/a>, Twitter<\/a> and YouTube<\/a> channels.<\/p>\n\n\n\n

\n

\u201cThe past year has shown that there are stories of quiet heroism that deserve to be told, particularly about how small businesses are keeping our communities going. We are proud to be working with The General and Shaq to share those stories through Bleacher Report.\u201d – Ed Romaine, Head of Marketplace Image + Monetization, Turner Sports<\/p>\n<\/blockquote>\n\n\n

\"\"<\/figure>\n\n\n

Check Out the First Episode Here<\/a>.<\/h2>\n","protected":false},"excerpt":{"rendered":"

Shaq, Bleacher Report, and The General team up for a one-of-a-kind collaboration that\u2019s rewriting the playbook on how brands connect with fans.<\/p>\n","protected":false},"author":7,"featured_media":2385,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[47,59,49],"tags":[68],"class_list":["post-2384","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-impact","category-newsroom","category-shaq","tag-stories"],"acf":[],"yoast_head":"\nShaq Gives Back - And So Does The General! - Going Places<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thegeneral.com\/going-places\/blog\/community-impact\/shaq-bleacher-report-and-the-general-insurance\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shaq Gives Back - And So Does The General!\" \/>\n<meta property=\"og:description\" content=\"Shaq, Bleacher Report, and The General team up for a one-of-a-kind collaboration that\u2019s rewriting the playbook on how brands connect with fans.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.thegeneral.com\/going-places\/blog\/community-impact\/shaq-bleacher-report-and-the-general-insurance\/\" \/>\n<meta property=\"og:site_name\" content=\"Going Places\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TheGeneralAuto\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-08T03:05:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-27T15:05:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.thegeneral.com\/going-places\/wp-content\/uploads\/2024\/11\/The-General-Shaq-Gives-Back.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"The General Insurance Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"The General Insurance Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.thegeneral.com\\\/going-places\\\/blog\\\/community-impact\\\/shaq-bleacher-report-and-the-general-insurance\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.thegeneral.com\\\/going-places\\\/blog\\\/community-impact\\\/shaq-bleacher-report-and-the-general-insurance\\\/\"},\"author\":{\"name\":\"The General Insurance Team\",\"@id\":\"https:\\\/\\\/www.thegeneral.com\\\/going-places\\\/#\\\/schema\\\/person\\\/ee18b484a79eeadcbe365de7b5c65ec1\"},\"headline\":\"Shaq Gives Back – And So Does The General!\",\"datePublished\":\"2021-04-08T03:05:52+00:00\",\"dateModified\":\"2025-08-27T15:05:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.thegeneral.com\\\/going-places\\\/blog\\\/community-impact\\\/shaq-bleacher-report-and-the-general-insurance\\\/\"},\"wordCount\":406,\"publisher\":{\"@id\":\"https:\\\/\\\/www.thegeneral.com\\\/going-places\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.thegeneral.com\\\/going-places\\\/blog\\\/community-impact\\\/shaq-bleacher-report-and-the-general-insurance\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.thegeneral.com\\\/going-places\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/The-General-Shaq-Gives-Back.png\",\"keywords\":[\"stories\"],\"articleSection\":[\"Community Impact\",\"Newsroom\",\"Shaq\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.thegeneral.com\\\/going-places\\\/blog\\\/community-impact\\\/shaq-bleacher-report-and-the-general-insurance\\\/\",\"url\":\"https:\\\/\\\/www.thegeneral.com\\\/going-places\\\/blog\\\/community-impact\\\/shaq-bleacher-report-and-the-general-insurance\\\/\",\"name\":\"Shaq Gives Back - And So Does The General! 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