Score a touchdown with Car Insurance

The General® plays football and keeps scoring touchdowns. He also scores touchdowns off the field with his super low payments using The General® for his car insurance. The General® then shows you how to do the same using your mobile device, computer, or calling! Get an anonymous online quote now!

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(Music and Sound effects up and Under) 

The General®: Voiceover

The General® scores again and again with Super Low Monthly Payments for Car Insurance. Just go to thegeneral.com on your tablet…. computer or smart phone…or call us for a Fast Free Quote.  Affordable Car Insurance with Low Payments…Great Discounts and a Choice of Payment Due Date!

On Screen Graphics Affordable Auto Insurance - No Personal Information Required - Prior Tickets -Accidents Accepted - Low Payments - Choose Payment Due Date - Great Discounts -

The General®: Voiceover

Find out low your monthly payment can be!  Get a free anonymous online quote now!

Jingle: “For great low rate you can get online…..Go to The General® and save some time”.


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The General Automobile Insurance Services Inc. (The General), an insurance agency, writes auto insurance through affiliated companies and offers other lines of business through affiliated and unaffiliated partners. See legal disclosures for more information.

Product offerings, coverages, payment plans, discounts, and features are subject to verification and vary by state and program. Individual experience may vary. Rates and potential savings are subject to qualifications and vary by state and program.

Shaq™; Rights of Publicity and Persona Rights: ABG-Shaq, LLC. shaq.com

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